Benefits of Facials: Why to Keep Coming Back!

Written by: Mikayla Doherty

Do you have questions about facials? Appleton’s current Esthetics student, Mikayla, is here to answer them!


What is a facial treatment?

A facial is a professional service designed to improve and rejuvenate the skin.


What can a facial/skin treatment do for you?

Skin treatments have many benefits, but to sum it up, they can help maintain the health of your skin and correct certain skin conditions through deep cleansing, massage, masks, products, and the use of some machines.

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Conversation Skills: The Do’s and the Don’ts

Cosmetology Student with Client

As Beauty Professionals, you are not only seen as a professional Hairstylist, Esthetician, or Nail Technician, but you are sometimes seen as a therapist as well. Whether your clients come to you for a relaxing spa services or upkeep for their haircolor, they choose to come to you not only because of the service you provide, but because you are likable. Salon & Spa services are “Me Time” for your client. You want their experience to be one that is positive and 100% focused on them. Here are a few helpful Do’s and Don’ts:
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Color Me Beautiful

Purple Makeup

Makeup can be magic, let’s think of the color wheel. When someone has dark circles under their eyes and you use yellow concealer it will correct the appearance and brighten their entire look. Color Me Beautiful – this phrase comes from a book that was published in the early 1980’s, some of you may have heard of it. This color analysis concept has a very strong foundation for using color to help us look fabulous. Continue reading

Getting the Client to be Yours

Getting the Client to be Yours
By Dana: Future Professional Esthetician at the Academy of Beauty Professionals

All of the branding and marketing of yourself has paid off! You now have your client in the door. Now to give them a great service to make them want to rebook! Here are a few tips on how Dana gets every client to rebook:
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Vince’s Story

On June 2016, I decided to attend The Academy of Beauty Professionals. I wasn’t sure if I was fit for this field knowing that I would have to learn about the curling iron, flat iron, and hair brushing skills. But I had some confidence since there were intelligent individuals who had faith in me, like John.
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